THE BECKHAM COMPANY
 Strategy and leadership in health care

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Deals Demand Strategic Due Diligence In pursuing a merger, health system leaders often lose sight of the reason behind it.

A Strategic Plan for the Physician Enterprise A tangled web of relationships won't help your organization. Put together a cohesive, consistent model that will lead to a successful physician enterprise.

A Lack of Accountability Hospital leaders need to think carefully about what they measure and how they dole out rewards.

Integration versus Independence While physicians are moving toward employment and away from private practice, there are some advantages to going it alone. New business models may be able to capture the best of both worlds.

Crafting a Great Vision An explicit, well-spoken Vision can take your organization to the moon.

The Wisdom of Good Enough Organizations trip themselves up when they aspire to be "great" over "good ."

The Power of Culture Changing the culture of your organization is not impossible.

Emulating Mayo A new book describes the management genius behind Mayo Clinic.

The Levers of Growth There are plenty of gotchas when it comes to growing your market - keep the five P's of marketing in focus.

Tough Love While clinicians need to show their soft side, hospital leaders must be tough on incompetence, fragmentation and inertia.

A Different Strategy Book Unlike most business books, Prepared and Resolved shows executives how to envision a compelling future for their organizations.

Data That Predict Seek out metrics that measure cause rather than effects; that way you can catch a problem before it grows too unwieldy.

Employing Physicians Hospital leaders need to take a second look at hiring doctors.

Strategic Cost Reduction Cost cutting for its own sake can backfire financially and wound employee morale.

Living Up to the Name Hospital organizations should strive to be true systems, in which every part is integral to the whole.

The Mayo Plan The revered clinic takes its "patient first" model of health care to a national insurance proposal.

Altered States Sometimes a hospital or health care organization needs to merge with another - not simply to save costs or capture markets, but to achieve a dramatic transformation.

The Intangibles That Make a Hospital Excel Vision, drive and leadership are hard to measure, but these attributes are the difference between "good enough" and exceptional.

Stretch You will gain nothing if you don't reach for something. (Make no small plans.)

Articles on Strategy, Growth, Physicians and Leadership
 By J. Daniel Beckham

"Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat."

Sun Tzu

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